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Originally Posted by Triple
Price. The target market for the ER-6N and 650R are newbies and/or riders who want a sportbike or streetfighter look minus the cutting-edge performance. The Versys is an adventure-touring bike, something for which people are willing to pay a premium. Riders willing to pay for better suspension on sportier models will usually just buy a ZX-6/10R.
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There's a market for smaller bikes with passable suspension though. For some odd reason the ER and Ninja 650 don't even share the same forks! If they did, then economy of scale would give the option of cartridge forks on those bikes, at a reasonable cost.
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The ER-6N is the only decent-looking naked / standard on the market right now as far as I'm concerned, and I'm not even that crazy about it. It's a dying (mutating) class. What was so wrong with round headlights..?
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I agree, on both counts, though I also don't mind square headlights on bikes of this style. As to a "dying class", Kawasaki Canada has dropped the ER for 2011.