Go Back   Two Wheel Fix > General > Off Topic

 
 
Thread Tools Display Modes
Prev Previous Post   Next Post Next
Old 11-28-2011, 09:52 AM   #1
Gas Man
Trip's Assistant
 
Gas Man's Avatar
 
Join Date: Feb 2008
Location: Imported from Detroit
Moto: 2009 HD Street Classic
Posts: 12,149
Default A Volkswagen better than a MC?

It may work for people that don't know but it's a poor example.

Quote:
Volkswagen Trying To Convince You Than A Jetta Is Better Than A Motorcycle!

Published by Cyril Huze

I find this 75-second campaign for Volkswagen South Africa to sell Jettas somewhat dumb. Advertising USP (or Unique Selling Proposition) made by the German manufacturer? If you want to taste freedom and to look super cool, a Jetta is much better than your motorcycle. Why, they argue? Of course because you will not have to suffer from the heat, cold, rain, will not eat bugs, will not get dirty, etc.

First, I didn’t know that people were tortured at the idea of choosing between a motorcycle and a new VW Jetta. Second, the creative team behind this campaign is made of guys/gals with absolutely no idea that riding a motorcycle is much more than wind, rain and bugs. They are not bikers, can’t understand, reason why they produced such a commercial. Your opinion?

http://www.youtube.com/watch?feature...;v=k8gGGt-DxaA
__________________
-Chris



"Why pay somebody else to fuck up your bike?"
Run Amsoil Product
Gas Man is offline   Reply With Quote
 

Bookmarks


Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


All times are GMT -4. The time now is 11:07 AM.

Powered by vBulletin® Version 3.8.11
Copyright ©2000 - 2024, vBulletin Solutions Inc.